Label Me

On Monday, Pearce posed the question: "What part of my book shocked or provoked you the most?" I've been meditating on this question quite a bit this week, and if I answered it today, I think I would say that generally, Confessions got me thinking about how often I just take labels for granted - fair trade, made from recycled materials, organic cotton, bamboo - without thinking about what these processes really mean.

One of the greatest upsets lately has been the debunking of bamboo by the FTC. In question: the way it is often harvested, processed, and then replanted. "The Federal Trade Commission, the nation’s consumer protection agency, wants you to know that the soft “bamboo” fabrics on the market today are rayon. They are made using toxic chemicals in a process that releases pollutants into the air. Extracting bamboo fibers is expensive and time-consuming, and textiles made just from bamboo fiber don’t feel silky smooth."

Do you think this will affect your bamboo purchasing habits?


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